ΠΡΠΈΠΌΠ΅ΡΠ°Π½ΠΈΡ
1
ΠΠ΄ΠΌΠΈΠ½ΠΈΡΡΡΠ°ΡΠΈΠ²Π½ΡΠΉ ΡΠ°ΠΌΠΎΠ»Π΅Ρ Π²ΠΌΠ΅ΡΡΠΈΠΌΠΎΡΡΡΡ 5β6 ΡΠ΅Π»ΠΎΠ²Π΅ΠΊ.
2
ΠΠ΅ΡΠ»Ρ β Π΄Π΅Π»ΠΎΠ²ΠΎΠΉ, Π°Π΄ΠΌΠΈΠ½ΠΈΡΡΡΠ°ΡΠΈΠ²Π½ΡΠΉ ΠΈ ΡΠΎΡΠ³ΠΎΠ²ΡΠΉ ΡΠ΅Π½ΡΡ Π§ΠΈΠΊΠ°Π³ΠΎ.
3
ΠΠ°ΠΊΠΎΠ½ ΠΡΡΠ° β ΡΡΠ²Π΅ΡΠΆΠ΄Π΅Π½ΠΈΠ΅ Π΄ΠΈΡΠ΅ΠΊΡΠΎΡΠ° Π½Π°ΡΡΠ½ΠΎ-ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°ΡΠ΅Π»ΡΡΠΊΠΎΠ³ΠΎ ΠΏΠΎΠ΄ΡΠ°Π·Π΄Π΅Π»Π΅Π½ΠΈΡ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΈ Fairchild Semiconductors ΠΠΎΡΠ΄ΠΎΠ½Π° ΠΡΡΠ°, ΡΠ΄Π΅Π»Π°Π½Π½ΠΎΠ΅ Π² 1965 Π³., ΠΎ ΡΠΎΠΌ, ΡΡΠΎ ΡΠ»ΠΎΠΆΠ½ΠΎΡΡΡ ΠΌΠΈΠΊΡΠΎΡΡ Π΅ΠΌ Π²ΠΎΠ·ΡΠ°ΡΡΠ°Π΅Ρ Π² Π΄Π²Π° ΡΠ°Π·Π° ΠΊΠ°ΠΆΠ΄ΡΠ΅ 18 ΠΌΠ΅ΡΡΡΠ΅Π². ΠΡΠΎ ΡΡΠ²Π΅ΡΠΆΠ΄Π΅Π½ΠΈΠ΅ Π½Π°ΡΠ»ΠΎ ΠΏΠΎΠ΄ΡΠ²Π΅ΡΠΆΠ΄Π΅Π½ΠΈΠ΅ Π² ΠΌΠΈΠΊΡΠΎΡΠ»Π΅ΠΊΡΡΠΎΠ½ΠΈΠΊΠ΅ ΠΈ ΡΠΌΠ΅ΠΆΠ½ΡΡ Ρ Π½Π΅Ρ ΠΎΠ±Π»Π°ΡΡΡΡ .
4
ΠΡΠ°ΠΉΠ½Π΅ ΠΌΠ΅Π»ΠΊΠΈΠ΅ Π΄Π΅ΡΠ°Π»ΠΈ ΡΠ°Π·ΠΌΠ΅ΡΠΎΠΌ Ρ ΠΊΡΠΎΡ ΠΎΡΠ½ΡΡ ΠΏΡΠ»ΠΈΠ½ΠΊΡ.
5
Π€ΡΡΠ²Π΅ΠΉ β Π·ΠΎΠ½Π° Ρ Π½ΠΈΠ·ΠΊΠΎ ΠΏΠΎΠ΄ΡΡΡΠΈΠΆΠ΅Π½Π½ΠΎΠΉ ΡΡΠ°Π²ΠΎΠΉ, Π·Π°Π½ΠΈΠΌΠ°ΡΡΠ°Ρ Π±ΠΎΠ»ΡΡΡΡ ΡΠ°ΡΡΡ ΠΈΠ³ΡΠΎΠ²ΠΎΠ³ΠΎ ΠΏΠΎΠ»Ρ ΠΌΠ΅ΠΆΠ΄Ρ ΡΠΈ (ΠΏΠ»ΠΎΡΠ°Π΄ΠΊΠΎΠΉ Π½Π° ΠΏΠΎΠ»Π΅, ΠΎΡΠΊΡΠ΄Π° Π½Π°ΡΠΈΠ½Π°Π΅ΡΡΡ ΠΈΠ³ΡΠ° Π½Π° ΠΊΠ°ΠΆΠ΄ΠΎΠΉ Π»ΡΠ½ΠΊΠ΅) ΠΈ Π³ΡΠΈΠ½ΠΎΠΌ (Π·ΠΎΠ½ΠΎΠΉ Ρ ΠΎΡΠ΅Π½Ρ Π½ΠΈΠ·ΠΊΠΎ ΠΏΠΎΠ΄ΡΡΡΠΈΠΆΠ΅Π½Π½ΠΎΠΉ ΡΡΠ°Π²ΠΎΠΉ Π½Π΅ΠΏΠΎΡΡΠ΅Π΄ΡΡΠ²Π΅Π½Π½ΠΎ Ρ ΡΠ°ΠΌΠΎΠΉ Π»ΡΠ½ΠΊΠΈ).
6
Β«Π¨Π΅ΡΡΡ ΡΠΈΠ³ΠΌΠ°Β» β ΡΠΈΡΡΠ΅ΠΌΠ° Π²ΡΠ΅ΠΎΠ±ΡΠ΅Π³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ ΠΊΠ°ΡΠ΅ΡΡΠ²Π°, ΡΠ°Π·ΡΠ°Π±ΠΎΡΠ°Π½Π½Π°Ρ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠ΅ΠΉ Motorola. Β«Π’ΠΎΡΠ½ΠΎ Π²ΠΎΠ²ΡΠ΅ΠΌΡΒ» β ΠΌΠ΅ΡΠΎΠ΄ ΡΠΏΡΠ°Π²Π»Π΅Π½ΠΈΡ ΠΏΡΠΎΠΈΠ·Π²ΠΎΠ΄ΡΡΠ²ΠΎΠΌ, ΠΏΡΠΈ ΠΊΠΎΡΠΎΡΠΎΠΌ ΠΏΡΠΎΠ΄ΡΠΊΡΠΈΡ ΠΏΡΠΎΠΈΠ·Π²ΠΎΠ΄ΠΈΡΡΡ ΠΌΠ°Π»ΡΠΌΠΈ ΠΏΠ°ΡΡΠΈΡΠΌΠΈ.
7
ΠΡΡΠ΅ΠΊΡ Π₯ΠΎΡΠΎΡΠ½Π° β ΡΠΈΡΡΠ°ΡΠΈΡ, ΠΊΠΎΠ³Π΄Π° Π½ΠΎΠ²ΠΈΠ·Π½Π°, ΠΈΠ½ΡΠ΅ΡΠ΅Ρ ΠΊ ΡΠΊΡΠΏΠ΅ΡΠΈΠΌΠ΅Π½ΡΡ ΠΈΠ»ΠΈ ΠΏΠΎΠ²ΡΡΠ΅Π½Π½ΠΎΠ΅ Π²Π½ΠΈΠΌΠ°Π½ΠΈΠ΅ ΠΊ ΠΈΡΡΠ»Π΅Π΄ΡΠ΅ΠΌΠΎΠΌΡ ΠΎΠ±ΡΠ΅ΠΊΡΡ ΠΏΡΠΈΠ²ΠΎΠ΄ΡΡ ΠΊ ΠΈΡΠΊΠ°ΠΆΠ΅Π½Π½ΠΎΠΌΡ, ΡΠ»ΠΈΡΠΊΠΎΠΌ Π±Π»Π°Π³ΠΎΠΏΡΠΈΡΡΠ½ΠΎΠΌΡ ΠΈΡΡ ΠΎΠ΄Ρ ΡΠΊΡΠΏΠ΅ΡΠΈΠΌΠ΅Π½ΡΠ°.
8
http://www.accel-team.com/motivation/hawthorne_02.html
9
Π Π°Π΄ΠΎΡΡΡ ΠΆΠΈΠ·Π½ΠΈ (ΡΡΠ°Π½Ρ.).
10
Π€Π΅Π΄Π΅ΡΠ°Π»ΡΠ½ΡΠΉ ΡΡΠΈΠ»Ρ β Π΄ΠΎΠΌΠΈΠ½ΠΈΡΡΡΡΠΈΠΉ ΡΡΠΈΠ»Ρ Π² Π°ΡΡ ΠΈΡΠ΅ΠΊΡΡΡΠ΅ ΠΈ Π΄Π΅ΠΊΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΌ ΠΈΡΠΊΡΡΡΡΠ²Π΅ Π‘Π¨Π Π² ΠΏΠ΅ΡΠΈΠΎΠ΄ 1790β1830 Π³Π³., ΠΎΠ΄ΠΈΠ½ ΠΈΠ· Π²Π°ΡΠΈΠ°Π½ΡΠΎΠ² Π°ΠΌΠ΅ΡΠΈΠΊΠ°Π½ΡΠΊΠΎΠ³ΠΎ ΠΊΠ»Π°ΡΡΠΈΡΠΈΠ·ΠΌΠ°. ΠΠ»Ρ ΡΠ΅Π΄Π΅ΡΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΡΡΠΈΠ»Ρ Ρ Π°ΡΠ°ΠΊΡΠ΅ΡΠ½ΠΎ ΠΎΠ±ΠΈΠ»ΠΈΠ΅ ΡΡΠΆΠ΅Π»ΠΎΠ²Π΅ΡΠ½ΡΡ ΡΠΎΡΠΌ ΠΈ ΠΌΠ°ΡΡΠΈΠ²Π½ΡΡ Π΄Π΅ΡΠ°Π»Π΅ΠΉ.
11
Harvey McKay & Kenneth H.Blanchard. Swim with the Shark Without Being Eaten Alive. Ballantine Books, 1996.
12
Π’.Π½. Β«ΠΠΈΠ±Π»ΠΈΡ ΠΊΠΎΡΠΎΠ»Ρ Π―ΠΊΠΎΠ²Π°Β» β Π½Π°ΠΈΠ±ΠΎΠ»Π΅Π΅ ΡΠ°ΡΠΏΡΠΎΡΡΡΠ°Π½Π΅Π½Π½Π°Ρ Π²Π΅ΡΡΠΈΡ ΠΠΈΠ±Π»ΠΈΠΈ Π½Π° Π°Π½Π³Π»ΠΈΠΉΡΠΊΠΎΠΌ ΡΠ·ΡΠΊΠ΅, Π²ΡΡΠ΅Π΄ΡΠ°Ρ Π² ΡΠ²Π΅Ρ Π² 1611 Π³. Ρ ΠΏΠΎΡΠ²ΡΡΠ΅Π½ΠΈΠ΅ΠΌ ΠΊΠΎΡΠΎΠ»Ρ Π―ΠΊΠΎΠ²Ρ I Π‘ΡΡΠ°ΡΡΡ (Π―ΠΊΠΎΠ² I ΡΠΈΠ½Π°Π½ΡΠΈΡΠΎΠ²Π°Π» ΠΏΠ΅ΡΠ΅Π²ΠΎΠ΄ ΠΠΈΠ±Π»ΠΈΠΈ Ρ Π»Π°ΡΡΠ½ΠΈ Π½Π° Π°Π½Π³Π»ΠΈΠΉΡΠΊΠΈΠΉ ΡΠ·ΡΠΊ).
13
Π‘ΡΠΏΠ΅ΡΠ±ΠΎΠ» (superbowl) β ΡΠΈΠ½Π°Π»ΡΠ½ΡΠΉ ΠΌΠ°ΡΡ ΠΏΠ΅ΡΠ²Π΅Π½ΡΡΠ²Π° ΠΠ°ΡΠΈΠΎΠ½Π°Π»ΡΠ½ΠΎΠΉ Π»ΠΈΠ³ΠΈ Π°ΠΌΠ΅ΡΠΈΠΊΠ°Π½ΡΠΊΠΎΠ³ΠΎ ΡΡΡΠ±ΠΎΠ»Π°.
14
C.R.B.Barret. History of the XIII Hussars. William Blackwood & Sons. Edinburgh and London, 1911.
15
Del Jones. Firms spend billions to fire up workers β with little luck. USA Today, May 10, 2001.
16
Phred Dvorak, Mizuho's Snafis. Show how Japan coddles banks. The Wall Street Journal, April 26, 2002.
17
Japanese Style Production System Diminishing at AAI. The Chugoku Shimbun, April 27, 1998.
18
Gibson, Ivancevich, Donnely. Organizations β Behavior, Structure, Processes. Business Publications Inc. Piano, Texas, 1982, pp.82-102.
19
John G. Stoessinger. Why nations go to war. 5th ed. St. Martins Press, New York, 1990, p. 212, p. 218.
20
Robert R. Blake & Jane S. Mouton. The Managerial Grid. Gulf Publishing, Houstin, Texas, 1964.
21
LaPierre R.T. Attitude vs. Actions. Social Forces, vol. 13, pp. 230β237.
22
Gordon Allport & Leo Postman. The Psychology of Rumor. Henry Holt, New York, 1947, pp. 136β158.
23
Thomas J. Peters & Robert H. Waterman Jr. In Search of Excellence. Harper & Row, New York, 1982, p. 79.
24
Barry Oshry. Seeing Systems β Unlocking the mysteries of organizational life. Berret-Koehler Publishers, 1996, pp. 111β118.
25
Jim Ritter. Fermilab on the trail of the God particle. Digital Chicago Inc, 2000.
26
Thomas J. Peters & Robert H. Waterman Jr. In Search of Excellence. Harper 8c Row, New York, 1982, p. 135, p. 236.
27
Patricia O'Toole. Corporate Messiah β The hiring and firing of million-dollar managers. William Morrow & Co, New York, 1984, p. 232.
28
Nathan Vardi. the Profit Givers. Forbes, November 13, 2000, p. 133.
29
Oliver Mendelsohn & Marika Vicziany. Subordination, Poverty and the State in modern India. Cambridge University Press, 1998.
30
ΠΠ΅Π½ΡΠΌΠ°ΡΠΊΠΈΠ½Π³ β ΠΌΠ΅Ρ Π°Π½ΠΈΠ·ΠΌ ΡΡΠ°Π²Π½ΠΈΡΠ΅Π»ΡΠ½ΠΎΠ³ΠΎ Π°Π½Π°Π»ΠΈΠ·Π° ΡΡΡΠ΅ΠΊΡΠΈΠ²Π½ΠΎΡΡΠΈ ΡΠ°Π±ΠΎΡΡ ΠΎΠ΄Π½ΠΎΠΉ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΈ Ρ ΠΏΠΎΠΊΠ°Π·Π°ΡΠ΅Π»ΡΠΌΠΈ Π΄ΡΡΠ³ΠΈΡ ΡΠΈΡΠΌ, Π±ΠΎΠ»Π΅Π΅ ΡΡΠΏΠ΅ΡΠ½ΡΡ .
31
Motoko Rich. Unreal Estate, feuding brokers make buying an apartment in Manhattan a misery. The Wall Street Journal, February 22, 2001.
32
Matt Murray & Nikhil Deogun. Suddenly single? The Wall Street journal, July 2, 2001.
33
Certified Public Accountant β ΡΡΠ΅ΠΏΠ΅Π½Ρ, ΠΏΠΎΠ΄ΡΠ²Π΅ΡΠΆΠ΄Π°ΡΡΠ°Ρ ΠΏΡΠΎΡΠ΅ΡΡΠΈΠΎΠ½Π°Π»ΡΠ½ΡΡ ΠΊΠ²Π°Π»ΠΈΡΠΈΠΊΠ°ΡΠΈΡ Π±ΡΡ Π³Π°Π»ΡΠ΅ΡΠΎΠ² ΠΈ Π°ΡΠ΄ΠΈΡΠΎΡΠΎΠ² Π² ΠΎΠ±Π»Π°ΡΡΠΈ ΡΡΠ°Π½Π΄Π°ΡΡΠΎΠ² US GAAP, ΠΏΡΠΈΠ·Π½Π°Π΅ΡΡΡ Π΄Π΅Π»ΠΎΠ²ΡΠΌ ΡΠΎΠΎΠ±ΡΠ΅ΡΡΠ²ΠΎΠΌ Π²ΠΎ Π²ΡΠ΅ΠΌ ΠΌΠΈΡΠ΅.
34
Scott Miller. German to head Chrysler in wake of loss. The Wall Street Journal, November 15, 2000.
35
www.us.randstad.com/webapp/internet/servlet/News
36
Ameet Sachdev. P&G admits Unilever garbage search. Chicago Tribune, September 1, 2001.
37
Π’Π΅Ρ Π½ΠΎΠ»ΠΎΠ³ΠΈΡ, ΠΊΠΎΡΠΎΡΠ°Ρ ΠΎΡΠ°ΠΆΠ΄Π°Π΅Ρ Π²Π΅ΡΠ΅ΡΡΠ²ΠΎ ΠΈΠ· Π³Π°Π·ΠΎΠ²ΠΎΠΉ ΡΠ°Π·Ρ Π½Π° ΡΠ²Π΅ΡΠ΄ΡΡ ΠΏΠΎΠ²Π΅ΡΡ Π½ΠΎΡΡΡ. β ΠΡΠΈΠΌ. ΠΏΠ΅Ρ.
38
ΠΠ°ΠΌΠ΅Π½Ρ, Π½Π°ΠΉΠ΄Π΅Π½Π½ΡΠΉ Π² XVIII Π²Π΅ΠΊΠ΅ ΠΏΡΠΈ Π·Π°Π²ΠΎΠ΅Π²Π°Π½ΠΈΠΈ ΠΠ°ΠΏΠΎΠ»Π΅ΠΎΠ½ΠΎΠΌ ΠΠ³ΠΈΠΏΡΠ° Ρ Π³. Π ΠΎΠ·Π΅ΡΡΠ° ΠΈ Π΄Π°Π²ΡΠΈΠΉ ΡΡΠ΅Π½ΡΠΌ ΠΊΠ»ΡΡ ΠΊ ΠΏΠ΅ΡΠ΅Π²ΠΎΠ΄Ρ Π΄ΡΠ΅Π²Π½Π΅Π΅Π³ΠΈΠΏΠ΅ΡΡΠΊΠΈΡ ΠΈΠ΅ΡΠΎΠ³Π»ΠΈΡΠΎΠ² Π½Π° Π΅Π²ΡΠΎΠΏΠ΅ΠΉΡΠΊΠΈΠ΅ ΡΠ·ΡΠΊΠΈ
39
Suein L. Hwang. It was a Wombat for the Meatware, but it was good sell. The Wall Street Journal, May 15, 2002.
40
Mark Hendricks. Wag your tale. Entrepreneur, February, 2001, p. 78.
41
http://nyny.essortment.com/battleofthebo_rrzj.htm
42
Rachel Silverman. More Chaplains Take Ministering Into Workplace. The Wall Street Journal, November 27, 2001.
43
Norihiko Shirouzu, Yumiko Ono. Car Wars β In Race With Honda, Once β Stogy Toyota Tries to Rev Up Image, the Wall Street Journal, September 21, 2000.
44
Dave Longaberger. Longaberger β An American Success Story. HarperBusiness, New York, 2001.
45
Lon Scheining. Treasure Chests: The Legacy of extraordinary boxes. The Taunton Press, 2001, pp. 66β67.
46
David Sicilia & Jeffrey Cruickshank. Words that move the World's Markets. The Greenspan Effect. McGraw-Hill, New York, 2000.
47
www.pbs.org/wgbh/nova/venona/dece_philby.html
48
www.law.umkc.edu/faculty/projects/ftrials/rosenb/ROS-TIME.htm
49
Shelly Branch. Hershey's CEO Is a Bitter Issue In Candy Strike. The Wall Street Journal, May 1, 2002.
50
ΠΡΠ»Π°Π½Π΄ΡΠΊΠ°Ρ ΡΠ΅ΡΠΏΡΠ±Π»ΠΈΠΊΠ°Π½ΡΠΊΠ°Ρ Π°ΡΠΌΠΈΡ β Π²ΠΎΠ΅Π½Π½Π°Ρ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΡ ΠΈΡΠ»Π°Π½Π΄ΡΠΊΠΎΠ³ΠΎ Π½Π°ΡΠΈΠΎΠ½Π°Π»ΡΠ½ΠΎ-ΠΎΡΠ²ΠΎΠ±ΠΎΠ΄ΠΈΡΠ΅Π»ΡΠ½ΠΎΠ³ΠΎ Π΄Π²ΠΈΠΆΠ΅Π½ΠΈΡ.
51
GPS-ΠΏΡΠΈΠ΅ΠΌΠ½ΠΈΠΊ β ΠΏΡΠΈΠ±ΠΎΡ, ΠΏΠΎΠ·Π²ΠΎΠ»ΡΡΡΠΈΠΉ ΡΡΡΠ°Π½Π°Π²Π»ΠΈΠ²Π°ΡΡ ΠΌΠ΅ΡΡΠΎΠ½Π°Ρ ΠΎΠΆΠ΄Π΅Π½ΠΈΠ΅ ΡΠ΅Π³ΠΎ-Π»ΠΈΠ±ΠΎ ΠΏΡΠΈ ΠΏΠΎΠΌΠΎΡΠΈ ΡΠΈΡΡΠ΅ΠΌΡ ΡΠΏΡΡΠ½ΠΈΠΊΠΎΠ²ΠΎΠΉ Π½Π°Π²ΠΈΠ³Π°ΡΠΈΠΈ.
52
Patricia O'Toole. Corporate Messiah β The hiring and firing of million-dollar managers. William Morrow & Co, New York, 1984, p. 19.
53
www.rjgeib.com/thought/britain.html
54
Fall of a Giant? Time, May 5, 2002.